Gayle Laakmann on Women, Technology and Everything Else
  • PeopleOfWalmart launches with EmptySpaceAds!

    Posted on October 24th, 2009 Gayle No comments

    If you haven’t checked out PeopleOfWalmart yet, you’re in for a treat. Pages of entertainment from America’s classiest individuals (yes, mother of mullet-baby, I’m speaking to you).

    One of my favorite websites just got a little bit better: it just launched EmptySpaceAds! Move your mouse to the margins of the page and you’ll see the new ads come up.

    EmptySpaceAds is the same start-up I was working for before I left to go back to school, so it’s really exciting for me to see this development.

    Now, I know ads aren’t exactly exciting for most people – who likes ‘em? They replace regular content and get in your way as a result. That’s why EmptySpaceAds is so great – it’s in the margins, so it won’t replace any “real” content, and it doesn’t get in your way like many pop-up ads.

    For publishers, it offers similar benefits. You can increase the number ads you show on a page (and therefore your revenue), or you can replace your ad units with EmptySpaceAds. Either way, you’ll see a boost in your revenue. And, best of all – you don’t have to sacrifice content that brings customers to your page.

    Check them out at: PeopleOfWalmart.com and EmptySpaceAds.com.

  • Company Loyalty = using Microsoft search to prep for a new job

    Posted on March 31st, 2009 Gayle No comments

    Microsoft Loyalty Scorecard:
    + 1: Using Microsoft search at work.
    - 1: Using Microsoft search to prepare for your upcoming interviews… at work.

    Kumo is Microsoft’s new search engine that was released internally this month. No one seems to be talking about it much externally, and it doesn’t show up in Google Analytics under “Search Engines”. Kumo is, however, listed as a referring site for my site, CareerCup, which helps prepare for technical interviews. Almost all the Kumo users are, of course, from Redmond with a couple in Bellevue and Toyko.

    Well, hey – while it’s not so nice to look for a new job while at work, at least you’re using Microsoft’s search engine to get there. Your boss must be thrilled.

    But, if you’re still looking for a new job, I’ve got one for you.

  • April Fools Day

    Posted on April 1st, 2008 Gayle 1 comment

    I’m embarrassed to admit that I almost fell for Gmail custom time. I thought “oh, that’s sort of sketchy”… and then I quickly remembered it’s April Fools day. Nice try, guys :-) .

    I think this is my favorite testimonial:

    “I used to be an honest person; but now I don’t have to be. It’s just so much easier this way. I’ve gained a lot of productivity by not having to think about doing the ‘right’ thing.”

    Todd J., Investment Banker

    Note the investment banker part. Tee hee :-)

  • Abstinence-Only Driver’s Ed

    Posted on February 22nd, 2008 Gayle No comments

    On Abstinence-Only Driver’s Ed (parody):

    ABSTINENCE-ONLY DRIVER’S ED.
    BY SUZANNE KLEID

    - – - -

    Thanks for making it out on a rainy Saturday, kids. Slippery out there, huh? Let’s get started. We’re gonna have some fun today!

    Car accidents are a leading cause of death for teenagers. The school board and your elected representatives want to make sure that you and your families are spared from such a tragedy, which is why the money for driver’s ed was eliminated from the budget. Whereas last year I was teaching your older siblings how to shift and brake and three-point-turn during a six-week course, it has since been decreed that I actually need just one afternoon to tell you the only piece of safety information I’m permitted by law to share:

    The ONLY 100 percent effective method for avoiding car accidents is to ABSTAIN from driving until marriage.

    Read the full thing. It’s good. :-)

  • Silly Bugs

    Posted on January 30th, 2008 Gayle 3 comments

    Obvious bugs in software annoy me. Obvious bugs in software that have been there for a while annoy me even more. Obvious bugs in software that have been therefore for a while that should be trivial to fix make me laugh.

    Wed, Dec 26, 2007
    Philadelphia International Airport, (PHL) to Seattle/Tacoma International Airport, (SEA)
    Flight: United Flight 2234 operated by US Airways (on Airbus A321-100/200)
    Depart: 05:55 PM, Philadelphia, PA (PHL)
    Arrive: 09:09 PM, Seattle/Tacoma, WA (SEA)
    Total Travel Time: 3 hrs 14 mins

    3 hours west to east? Nope. Don’t think so.

    Sun, Sep 23, 2007
    Philadelphia International Airport, (PHL) to Seattle/Tacoma International Airport, (SEA)
    Flight: US Airways Flight 753 ((on Airbus A321-100/200)
    Depart: 05:55 PM, Philadelphia, PA (PHL)
    Arrive: 08:57 PM Seattle/Tacoma, WA (SEA)
    Total Travel Time: 3 hrs 2 mins

    Sorry.

    Mon, Sep 3, 2007
    Flight: Delta Air Lines Flight 533 ((on Boeing 757-200)
    Depart: 02:23 PM, Atlanta, GA (ATL)
    Arrive: 04:30 PM Seattle/Tacoma, WA (SEA)
    Total Travel Time: 2 hrs 7 mins

    Ooh… two hours coast-to-coast… I want to be on that plane!

    And yet… it used to work at some point:

    Tue, Feb 27, 2007
    Flight: United Flight 2032 Operated by US AIRWAYS( nonstop )
    Depart: 08:35 AM, Seattle/Tacoma, WA (SEA)
    Arrive: 04:31 PM, Philadelphia, PA (PHL)
    Total Travel Time: 4hrs 56min

    At some point, between Feb 27 and Sept 3, Travelocity forgot what a timezone is. Travelocity still doesn’t know. Nice work, guys.

  • MS Explorer Crashes

    Posted on November 26th, 2007 Gayle 4 comments

    Really, name a cruise ship the MS Explorer, and of course it’ll crash. Silly people. :-)

    A Canadian cruise ship struck submerged ice off Antarctica and began sinking, but all 154 passengers and crew, Americans and Britons among them, took to lifeboats and were plucked to safety by a passing cruise ship.

    The Chilean navy said the entire MS Explorer finally slipped beneath the waves Friday evening, about 20 hours after the predawn accident near Antarctica’s South Shetland Islands.

    No injuries have been reported.

  • Seattle’s Kwik-E-Mart

    Posted on July 2nd, 2007 Gayle 1 comment

    Despite my best attempts to not read through my RSS feeds in morning, I stumbled across an article about 7-Eleven turning some of their stores turned into Kwik-E-Marts. Well, I was curious, so I looked up the locations on 7-Eleven’s website.

    Not only was there one in Seattle, but it was just a few blocks from my apartment. I took a small detour on my way to work this morning to visit it.

    I was somewhat impressed by the thoroughness of the Kwik-E-Mart makeovers:

    Repainting the outside

    Squishee & Buzz Cola Machines

    Changing the sign on the top of 7-Eleven

    Cardboard cut-outs of Simpsons characters (Ralph, Chief Wiggum, Lisa, Bart, Maggie, etc)

    Kwik-E-Mart Chairs

    Employees wearing Kwik-E-Mart uniforms

    I have a few more pictures up on my Picasaweb album.

    It’s the last thing – employees wearing Kwik-E-Mart uniforms – that stuck me as being strange. As it just so happened, the guy at the cash register was indeed Indian. Ok, fine, dress up your stores… but your employees? Really? Are they commodities like that? And in those stores who have Indian/Pakistani employees, it feels a tad uncomfortable – like the stereotype is screaming at you.

    The makeover, while somewhat amusing, just strikes me as being a little tacky. It’s like 7-Eleven is a Disneyland ride, themed and all. But hey, that’s marketing, right?

  • Google vs. God

    Posted on April 25th, 2007 Gayle 1 comment

    Tee hee. :-)

    While true, Google can tell you the answer to life, the universe and everything.